Will Coronavirus Change Dating Forever?

Dating, which changed so much within the last decade, has morphed once again. There are even more risks to consider and potentially greater rewards—sickness and death on one end, but on the other, human connection at a time of mandated loneliness.

I tried virtual dating with a few dating app like Bumble, Jaida and Hinge during the coronavirus crisis and it was exhausting.

As the coronavirus rapidly spread throughout the country in March, a representative from the dating app Bumble told TMRW that it saw the rate of messages being sent rise by 21% in Seattle, 23% in New York City and 26% in San Francisco. Another representative from the online dating site OkCupid told us the number of introductory messages being sent is up almost 4 million from this time last year and the popular app Tinder saw messaging on its platform go up 10-15% compared to the previous week. And a rep from Jaida dating app started to get super busy with new Vip members to get match by professional matchmakers around all south California.

The worldwide COVID-19 pandemic is no joke, and what started as a handful of clients asking me what to do about their dating lives is now almost 100% of clients. Should they take a break from the dating apps? Stop meeting people in person? Ban the first date hug or kiss?

Despite not actually going on dates, statistics show that when people are home more (rain, snow, mandated telework), dating site usage goes way up. Why? What else is there to do other than mindlessly (though, I recommend still using discretion) swipe through Bumble or Tinder while using your last ply of toilet paper? Many people will not hold back on making connections online, even if those dates can’t come to fruition quite yet. When chatting online, though, the topic of coronavirus will inevitably dominate conversations. 

You might be wondering what the point of online dating is in the current climate. While meeting up in-person is typically the end (and often quickly met) goal of many modern dating apps, coronavirus means that users are now forced to self-isolate indefinitely. At the same time, however, quarantine has naturally resulted in the increased desire to seek out connection, in whatever form possible.

Apps capitalise on video-chat

Interestingly, Bumble is one of the only dating apps to have previously invested in video chat. The feature has been trialled by others, including Match.com, but was met with a lack of interest from users. Because anyone can get a fake number with Textnow app or phone burner app and use whats app free video or with other apps that actually uses filters so that they feel better about themselves.

Jaida app, has also seen a rise in usage since coronavirus. The premise is that it offers users free swipe dating app options or to become a Elite VIP members for complete privacy, guaranteed dates and luxury concierge, in which to make a connection, capitalizing on the fact that people now have more time in a day to dedicate to online dating.

People are going to look for relationships and marriages. No one is comfortable at home alone.